Businesses and colleges struggle to find effective channels to share their message to students and job seekers. A lot of time and money is spent creating content that will appeal to your desired audience but oftentimes the ability to reach that audience is more difficult than anticipated. 

CareerPathway.com offers visibility of your education and career opportunities directly to students and job seekers that are actively seeking programs and career guidance that can help them find their path to success. Share your opportunities through:

• Photos and videos- Take a look in your phone or file storage at some of your work related photos that would peak the interest of students and job seekers. Tell them what you were doing, why it’s important, and why you love what you do.

• Career paths- Add descriptions of career positions within your organization. Help students and job seekers understand what your positions do, what is required to get into that position, and what are some of the advancement opportunities available. 

Likely you already have enough content available to create your profile and start getting in front of the audience you are seeking. 

Creating your profile on CareerPathway.com is simple. 

• Step 1: Go to CareerPathway.com and click on the “Create Your Profile” button
• Step 2: Determine the appropriate user type for your profile
• Step 3: Add your information
• Step 4: Create posts with content you have available and add to it when more is available.  

*it’s important to note that the photos and videos you share do not have to be professionally produced. Content matters more than Hollywood quality production.

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